Medical Google Ads

More patients, less guesswork – Smarter Google Ads campaigns for healthcare practices.

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Google Ads that do more than drive clicks

Running a healthcare practice is demanding – you don’t have time to waste on ads that don’t deliver.

At practiceedge, we take the guesswork out of Google Ads, helping you attract the right patients with targeted, high-performing campaigns.

With a deep understanding of the healthcare industry, we create ads that put your practice in front of the right people at the right time. Whether you’re looking to book appointments, promote specific services, or grow your patient base, we craft strategic campaigns that drive real results– while optimising your Ad budget.

Stop hoping your ads will work. Get a strategy that actually does. Contact practiceedge today to discover how we can help you. 

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Medical Google Ads

Our approach

Innovative strategies for better results

Once we understand your practice’s needs, we deploy clever, data-driven strategies designed for maximum impact. By combining precision targeting, cutting-edge technology, and strategic optimisation, we ensure your Google Ads budget works harder– attracting the right patients, minimising wasted spend, and delivering real growth.
Immediate visibility

Immediate visibility

Get found instantly on Google’s first page.

Precision targeting

Precision targeting

Reach patients actively searching for your services.

AHPRA compliant ads

AHPRA-compliant Ads

Stay within regulations while maximising effectiveness.

Scalability

Scalability

A website that grows with your practice’s needs.

Visibility

Immediate visibility

Get found instantly on Google’s first page.

Inclusions

What's included in my Google Ads Management Program?

practiceedge’s Google Ads management program offers a tailored approach to help healthcare practices grow. The program includes strategic keyword research, competitor analysis, AHPRA-compliant ad copywriting, and full campaign setup with targeted audience selection and ad scheduling. The team also focuses on landing page optimisation, continuous campaign monitoring, and detailed performance reporting to drive better results and attract more patients.

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Google ads management program

Our process

Google advertising handled from planning to patient bookings

1. Strategic planning

We conduct in-depth research to identify high-performing keywords, competitor benchmarks, and optimal ad placements.

2. Implementation & optimisation

Your campaigns go live with precise audience targeting, compelling ad copy, and ongoing adjustments to maximise ROI.

3. Performance tracking & growth

We continuously refine your campaigns, providing clear insights into conversions, patient acquisition, and overall success.

Get a strategic healthcare plan

Our work

Google Ad results that matter

See how we’ve helped medical practices across Australia achieve instant results with a tailored Google Search Ads strategy.

Conversions up from 21 to 114 comparing Aug 2022 to Aug 2023
October 2, 2023
  • Google Ads, Google Ads Landing Pages, SEO
  • Allied Health, Exercise Physiologists, Myotherapists, Osteopaths, Podiatrists, Psychologists

Find out what we did for Modern Medicine

Page 1 rankings for all 20 local podiatry suburb pages within 3 months
Dental Search Engine Optimisation
September 29, 2023
  • Google Ads, Google Ads Landing Pages, SEO, Website Hosting
  • Allied Health, Podiatrists

Find out what we did for Foot and Leg Pain Centre

Ranking top 2 for all Adelaide keywords, and on page 1 for all local suburb service keywords.
Mastering Patient Reach: practiceedge’s Strategic Search Solutions in Healthcare
September 20, 2023
  • Google Ads, SEO, Website Design, Website Hosting
  • Allied Health, Podiatrists

Find out what we did for Adelaide Podiatry Centres

Who We Serve

Healthcare doctors google ads

Doctors and Surgeons

Our expert Google Ads for doctors and Google Ads for surgeons will ensure your practice stands out online with targeted and tailored ads.

Physios

Physios

Physiotherapy Google Ads by practiceedge offers a fast and powerful way to reach new patients.

Osteos and Chiros

Osteos and Chiros

For Ads management by a specialist, learn more about chiropractor Google Ads and Google Ads for osteopaths.

Podiatrists

Podiatrists

Optimise your Ads budget and access more new patient bookings with our podiatry Google Ads service.

Dentists

Dentists

Achieve an impressive return on investment with our Google Ads for dentists service.

Psychologists

Psychologists

Find new patients in your local area with Google Ads for psychologists.

Trusted by healthcare services

We’ve worked with doctors, dentists, physiotherapists, psychologists, and other allied health professionals to deliver fast, reliable results for healthcare businesses looking for an instant return on their marketing spend.
Client - Coastal Podiatry

The practiceedge difference

Fast and targeted results

Fast & targeted results

Drive immediate traffic with highly targeted keywords and industry-specific strategies.

AHPRA compliant

Trusted & AHPRA-compliant

AHPRA-compliant management ensures professional and ethical healthcare ads.

Patient growth and engagement

Patient growth & engagement

Attract the right patients with compelling content and proven strategies.

Expert support and proven success

Expert support & proven success

Work with a dedicated Melbourne-based manager backed by a decade of Google Ads results.

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FAQs

Your Google Ads questions answered

Google personalises search results based on factors like location, browsing history, and user behaviour. This means that searching for your own ad can produce inconsistent results and even negatively impact performance. Instead, use Google’s Ad Preview and Diagnosis Tool, which allows you to see your ad’s placement without affecting performance data. If your ad isn’t appearing, factors such as budget limits, targeting settings, or competition for keywords may be influencing its visibility. Our team can help you analyse and optimise your campaign for better results.
Pay-per-click (PPC) is a digital advertising model where advertisers pay only when someone clicks their ad. Google Ads is Google’s PPC platform, enabling businesses to display ads on search results, websites, and videos. They offer multiple formats, including Google Display Ads, Search Ads, and Video Ads, allowing businesses to target audiences based on search intent, demographics, and interests. With the right strategy, PPC campaigns can drive qualified traffic, increase leads, and deliver strong returns on investment.
With Google Ads, you only pay when someone clicks your ad in the search engines. The cost per click (CPC) varies based on competition, industry, and targeting preferences. You have full control over your budget, setting daily or monthly limits that align with your financial goals. Our team helps optimise your spending by refining keyword strategies, improving ad quality, and ensuring your budget is used efficiently to attract high-value patients.
Managing a healthcare-focused Google Ads campaign requires a deep understanding of keyword targeting, compliance regulations, and conversion optimisation. Healthcare advertising is subject to AHPRA and Google policies, which means that improper ad wording or targeting can lead to blocked ads or account suspension. Our agency ensures compliance while crafting high-performance campaigns tailored to your practice. From keyword selection to landing page optimisation, we focus on maximising your ad spend and delivering measurable results.
Google enforces strict regulations for healthcare advertising to protect consumers and comply with legal standards. Advertisers must meet verification requirements, avoid misleading claims, and ensure all ads align with AHPRA and Google Ads policies. Additionally, some healthcare-related keywords are restricted, and certain services (like prescription medications) require pre-approval. Our team specialises in navigating these regulations, ensuring your ads remain compliant while effectively reaching potential patients.

It’s time to reach the patients who need you most

When your Google Ads are done right, they don’t just drive traffic; they fill appointments.

With smart strategy and precision targeting, we help you reach the patients who need you most, turning searches into bookings and clicks into real growth.

Get a strategic healthcare plan
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