Hospitals & Medical Clinics
Google Ads for Doctors
Ad campaigns that get new patients
Create online ads that bring new patients to your medical practice.




Want to Reach Your New Patients Fast?
When searching for a local medical practice, the modern patient first turns to Google. There is one sure way to guarantee your practice the valuable top position in the search results — and that is Google Ads.
At practiceedge, our digital marketing team specialise in Google Ads for healthcare practices. We help medical practices like yours elevate their online presence through paid advertising strategies that generate instant results.
If you’re ready to partner with a medical Google Ads specialist, contact our team at practiceedge
Elevate Your Practice Success With Google Ads
While the trend of ‘Doctor Google’ is certainly an issue for today’s tech-savvy patients, Google itself plays a large role in healthcare digital marketing, such as in Google Ads campaigns. With more Australians online now than ever before, Google Ads for doctors isn’t just a nice idea for a bit of extra marketing— it’s a vital tool for staying competitive and reaching potential patients where they are.
In a world where patients turn to search engines like Google for healthcare information and services, having a strong presence in Google Ads can increase your online visibility and drive more patients to your practice. By running Google Ads campaigns effectively, you can ensure that your services are prominently displayed to potential patients who are actively seeking healthcare information online.
Whether it’s promoting specific services, targeting local patients, or enhancing brand awareness, Google Ads for doctors is essential for staying relevant and competitive when it comes to search engines and potential patients alike.

Why Google Ads?
Unlock instant visibility targeted to your medical practice and relevant keywords
Position your medical practice prominently within your healthcare service area and location
Precisely engage with your ideal patients and captivate them with compelling content
Get valuable insights into your performance through advanced tracking and ROI analysis
Adhere to industry AHPRA standards to ensure compliance and uphold professionalism
Experience consistent growth in new patient acquisition and practice revenue
Engage directly with a dedicated campaign Ads manager in Melbourne
Benefit from our extensive industry expertise and proven decade-long track record of success with Google Ads

Our Google Ads for Psychologists Results
What our Google Ads Campaigns Include

Establishing Goals
Before launching your campaign, we’ll work with you to understand your marketing goals.

Keyword Research
With your goals in mind, we’ll complete a detailed keyword research analysis.

Identifying Your Target Audience
By understanding your ideal target audience, we can more closely reach them on Google.

Budget Planning
We understand the importance of maximising your ad spend to limit waste.

Ad Creation
Our ads are designed to be visually engaging and effective.

Campaign Setup
We manage all aspects of your campaign set up so you can focus on running your practice.

Landing Page Optimisation
Our team will optimise your medical practice’s landing page so your ads engage and convert.

Monitoring and Optimisation
We’ll constantly review and update your campaign to maximise performance.

Reporting and Analysis
With transparent and frequent reporting, you’ll always be across the performance of your campaign.
Your Google Ads for Doctors Questions Answered
Can you take over my current Google Ads marketing strategy?
If you have a current Google Ads marketing strategy and it’s lacking, we can help. We centre your campaign around your goals and keep them in mind so you can rest assured your campaign stays on track.
I don't understand all of the technical Google Ad terms. Can you help?
We sure can! Whether you want to know specific ad terms or the whole Google Analytics dictionary, we’re here to help.
What's the difference between Google Adwords and Google Ads?
Google Ads is the new name for Google Adwords— that’s all there is to it!
Why do I need Google Ads as a doctor?
As a doctor, you need to target certain demographics. By having an ad based on location and certain keywords, you maximise your exposure to people in those demographics and can generate immediate results when people search for your services. Unlike SEO, which often takes time to produce results, Google Ads is a type of paid advertising that offers immediate visibility.
What are the outcomes of a Google Ads campaign for doctors?
When your goal is to enhance your brand recognition, boost website traffic, improve conversion rates, and broaden your patient base, Google Ads is the optimal solution. This approach offers quantifiable outcomes through essential metrics, enabling you to monitor your campaign’s effectiveness. Ultimately, platforms like Google Ads empower you to draw in prospective patients and expand your healthcare practice.
How does practiceedge do Google Ads for doctors?
Our Melbourne-based, healthcare industry-focused team understands how essential Google Ads is for doctors and other healthcare professionals to succeed online. We aim to capture your audience’s attention and direct them to your landing page, where they’ll be able to recognise your passion for what you do. With over a decade of industry experience and knowledge, our proven results speak for themselves. Unlike other digital marketing agencies without our specific experience, we recognise the importance of strict adherence to AHPRA guidelines and professionalism while retaining your practice’s individual flair.
How do you measure the success of my doctor Google Ads campaign?
We use metrics like click-through rate, conversion rate, cost per conversion, return on investment, and ad position to measure the success of your campaign. These quantifiable methods look at how many people land on your landing page after a Google search, where you are in the search results, how effective your home page is for your business strategy, and more. We then use the information we find to fine-tune your campaign where needed.
Why practiceedge?

Motivated by Results
Your ROI is as important to us as it is to you. We want to see you succeed, so we keep an eagle eye on your results to see if we need to make any changes to your search engine advertising.

Inspired by Innovation
Advertising is constantly evolving, and we evolve with it. No matter your website goals, we do more than put down keywords related to your niche and leave them be— we make sure they, and the rest of your ad campaign, moves with you.

Driven by Data
Statistics and data are crucial aspects of your campaign, and we look at these in depth to analyse and expand on your online success.

Comprehensive Marketing Approach
We're a one-stop shop when it comes to search marketing for your medical clinic. We also offer websites for doctors and SEO for doctors, covering all bases depending on your unique needs.

Google Reviews
I chose practiceedge for web development and SEO, and the result was fantastic. Great communication, stunning website. Highly recommend them!
Billy Gilhooley
If you're lucky enough to connect with Cam or Sam at Practiceedge know you are in very good hands. Easily two of the most responsive, professional and reliable people I've ever had the pleasure to work with. Nothing is ever too difficult and the service from these two guys in particular is just outstanding.
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The team at practiceedge was fantastic and always strove to understand exactly what I wanted and needed for my website. Their attention to detail was superb and the answer to every question was 'No problem.' I highly recommend them!
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It's been a fantastic experience working with the team at Practiceedge. Everyone is very friendly and professional to deal with. The website they have created for our business is fantastic, and we've really seen our business' presence grow online more and more each month. Couldn't be happier with their service!
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So far so good I can highly recommend Simon’s team, esp, Kylie,John, Sam, Matt, Bec and practice edge. Supper professional and smooth experience working with this team!
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Had an outstanding experience with Practice Edge in developing an updated website for my business, Boroondara Family Dentist. Practice Edge created and developed a sophisticated and modern website, as well as an easy-access platform for patients to access all our services. The team at Practice Edge were friendly, approachable and delivered on every request, would highly recommend!!
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One of the best punts of my life. To Simon and his team, they know they're not wasting your time or money, but to someone who hasn't experienced this before it can be daunting. Having taken the leap, I would never go back. Practice Edge make it possible to have reliable and predictable new client bookings and allow us to focus on what we do best - looking after our clients.
Sam Balson
I came across PracticeEdge while working with a client on their marketing. On behalf of the client we reengaged the team at practicedge to rebuild the website into a sleek and responsive website. The team were very thorough and their processes were sound and allowed a smooth project. Thanks to all of the team for an enjoyable project.
Josh Oakey Your Marketing Mindset
Building a new website that works is a difficult process. Simon, John and Kym at Practice Edge were tremendous. They will guide you through the process in a methodical and easy to understand manner taking your thoughts seriously while making sound recommendations along the way. Don't hesitate to take your web development to PE. Greg Conlan. Northcote Chiropractic Centre
Greg Conlan
Partner with practiceedge
If it’s online results you’re looking for, our team can deliver them for your medical practice. We help doctors and medical clinics across Australia elevate their online presence through effective doctor marketing campaigns that stand out. To start your partnership with practiceedge, contact our team today.
