Medical Specialists
Google Ads for Surgeons
Ad campaigns that get new patients
Creating Successful Google Ads Campaigns Tailored to Surgeons Like You
When it comes to advertising your services, Google Ad campaigns cannot be overlooked.
With the right ad campaign, you can make sure your surgery practice is at the top of search results and the forefront of patient’s minds.
At practiceedge, we understand the intricacies of different healthcare practices and know exactly how to advertise them for best results. Utilising Google Ads is one of the most efficient ways to stay ahead of the curve when it comes to online marketing. With our digital marketing expertise, we can promote your services and highlight your reliability for people looking for help. If you’re looking to reach a wider audience, our team at practiceedge can help you stand out from the crowd!
If you’re looking for an instant way to generate new patients, contact our specialised team today.
The Impact of Google Ads
A Google Ads campaign is designed to place ads for services or products at the top of Google’s search results. This is an effective and efficient way of consistently gaining attention from potential patients as, when they search for similar services, your practice will be one of the top results. This boosts engagement as well as helping to set your practice apart from other healthcare practitioners.
Google Ads is a form of PPC ads or pay-per-click ads. As such the ads are designed based on specific keywords for targeted demographics so they will be more effective, and you will only be charged when the ad is clicked on. While SEO practices can boost your website visibility, strategic ad campaigns can increase engagement quickly and easily.
PPC ad campaigns are incredibly effective for almost any industry, but they have been recorded as even more effective in the healthcare industry. As seen in a 2021 study, many Australians will go with their second choice of brand, because it showed up first in Google searches. If you’re aiming to increase engagement and bring in new patients, having a top-tier ad campaign is the best course of action.
Why Google Ads?
Drive immediate, targeted traffic to your specialised surgical services with condition-specific keywords.
Adhere to industry AHPRA standards while maintaining professionalism.
Enhance your practice's visibility in your healthcare sector and local area.
Experience consistent growth in new patient acquisition and practice revenue.
Reach your ideal patients and captivate them with engaging content.
Work directly with a dedicated practiceedge campaign manager in Melbourne.
Benefit from comprehensive performance tracking and ROI analysis.
Leverage our extensive industry expertise and decade-long success with Google Ads.
Google Ads Video Resources
What our Ads Campaigns Include
Establishing Goals
First, we define your campaign objectives and outline what success looks like.
Keyword Research
We'll conduct thorough keyword research to discover how your patients are searching for your services.
Identifying Your Target Audience
Next, we'll define and segment your audience to ensure your ads reach the right people at the right time.
Budget Planning
At every stage, our commitment lies in strategic planning to optimise your budget and maximise return on investment.
Ad Creation
In addition to incorporating your keywords, we'll craft compelling copy that captivates attention.
Campaign Setup
We'll handle the complete setup of your campaign, including bidding options, ad schedules, and device targeting.
Landing Page Optimisation
The performance of your ads heavily relies on your landing page. We'll review and optimise it to ensure optimal results.
Monitoring and Optimisation
Your Google Ads Manager will regularly review your campaign and refine it for enhanced performance.
Reporting and Analysis
We'll ensure transparent tracking and communication of your campaign's performance.
Your Google Ads for Surgeons Questions Answered
Can you take charge of my current Google Ads marketing strategy?
I'm not familiar with all the technical jargon used in Google Ads. Could you assist me?
What sets Google AdWords apart from Google Ads?
Why do I need Google Ads as a surgeon?
What results can surgeons expect from a Google Ads campaign?
What's practiceedge's approach to Google Ads for surgeons?
How do you determine the effectiveness of my Google Ads campaign?
Why practiceedge?
Motivated by Results
We gauge our success by your return on investment. By understanding your objectives, we design a customised campaign to assist you in reaching them.
Inspired by Innovation
We're always exploring innovative methods to enhance our impact and propel your practice forward. Our committed team employs cutting-edge strategies and tested methods.
Driven by Data
At practiceedge, we have a passion for data and analytics—because numbers speak the truth! Utilising our software alongside powerful tools, we meticulously analyse and fortify your campaign for optimal performance.
Comprehensive Marketing Approach
We're a one-stop shop when it comes to search marketing for your medical clinic. We also offer website design for surgeons and SEO for surgeons, covering all bases depending on your individual needs.
Google Reviews
Are You Ready to Kick-Start Your Targeted Advertising Campaign?
Start Your Google Ads Campaign Today
At practiceedge, we can use our digital marketing skills to highlight the benefits of your surgery practice. First impressions are crucial to building trust with potential patients, and with a targeted Google Ad campaign, you can reach more people than ever before.
Our team of marketing experts can’t wait to work with you to meet your surgery marketing goals and highlight your hard-earned skills. For consistent and substantial results fast, contact us today.
