Allied Health

Physiotherapy Google Ads

Ad campaigns that get new patients

Help potential patients find physio care faster with the power of Google Ads.

Google Partner Logo
AHPRA Logo
Google Reviews Logo
Google Ads for Physiotherapists

Crafting Effective Google Ads Campaigns for Physiotherapists Like You

Where do your prospective patients go to look for a local physio? These days, the vast majority turn to Google. As a physio practice, there is one way that you can guarantee that your practice is positioned at the top of their list: Google Ads.

Here at practiceedge, we exist to give healthcare practices the online edge. A healthcare Google Ads campaign is one of the most consistent, reliable, and effective ways to do this. Through a pay-per-click campaign with practiceedge, we can help you instantly promote specific treatments or services to people already searching for them! With our skilled team, proven approach, and high ROI, you can get one step closer to achieving your practice goals.

If you’re looking for an instant way to generate new patients, contact our specialised team today.

Google Ads Video Resources

Our Google Ads Results

Tendler Physiotherapy
Case Study - Muscle Joint Bone

What our Ads Campaigns Include

business-goals-icon

Establishing Goals

First, we establish your objectives for the campaign and discuss what success looks like.

Find Backlink Opportunities

Keyword Research

We'll complete in-depth keyword research to identify how your patients are searching for your service.

Identifying Your Target Audience

Next, we'll define and segment your audience so we know who your ads are for and when.

Budget Planning

In every stage, we're committed to strategic planning to maximise your budget and return on investment.

Backlink Best Practise

Ad Creation

Beyond including your keywords, we'll write compelling copy that demands attention.

Google Ads Physiotherapist Blueprint

Campaign Setup

We'll manage the entire set-up of your campaign, including everything from bidding options and ad schedules to device targeting.

90Day Build Website

Landing Page Optimisation

Your landing page plays a key role in ad performance. We will review and optimise this page for optimal results.

Monitoring and Optimisation

Your dedicated Google Ads Manager will review your campaign and constantly refine it for better performance.

Reporting and Analysis

We'll clearly track and communicate your campaign performance.

Your Google Ads for Physiotherapists Questions Answered

Yes, we can! After all, if your Google Ads campaign isn’t supporting your goals, is it even worth having? Only if you have the right team to turn it around! If your current Google Ads campaign isn’t as effective as you’d like it to be, you can count on us to help you get to the top of Google’s search results. Our mission is to make sure your advertising budget is used effectively through paid ads so that your target audience finds you and makes an appointment for physical therapy.
If Google Ads terminology has you confused, don’t worry! It may sound a little daunting to begin with, but we’re here to help make sense of it. Whether you want to know all the details or the bare minimum to get you by, we’ve got you covered. Terms like PPC ads, landing page, Google Ads keyword planner, keyword research, and PPC advertising will make just as much sense as the terms you learnt while studying physiotherapy in no time.
If you knew what Google Adwords was, you know what Google Ads is— they’re the same thing, just with a new name.
Running a physical therapy business today means you need an online presence— but more than just simply putting a website up and hoping people find it. A Google Ads campaign aims to increase your online visibility to make you more easily discoverable by new patients through relevant keywords and PPC ads that direct potential patients to your landing page. One of its main benefits is the immediate results— unlike SEO, which can take time to generate results, Google Ads start appearing in search results as soon as they’re approved, making it a quick way to get the results you deserve.
When your aim is to build brand awareness, increase website traffic, increase conversion rates, and expand your patient base, Google Ads is the way to go. This method also provides measurable results with key metrics so you can track your campaign performance! Altogether, paid ads like Google Ads help you attract potential patients and grow your physical therapy practice.
Our Melbourne-based, healthcare industry-focused team understands how essential Google Ads is for physiotherapists and other healthcare professionals and aims to capture your audience’s attention and direct them to your landing page. With over a decade of industry experience and knowledge, our proven results speak for themselves. Unlike other digital marketing agencies without our specific experience, we recognise the importance of strict adherence to AHPRA guidelines and professionalism while retaining your practice’s individual flair.
A Google Ads campaign is only as good as its results. We track your campaign’s success with key metrics such as click-through rate, conversion rate, cost per conversion, return on investment, ad position, and more. Our eagle eye on your campaign performance makes for effective ads that aim for more leads and more potential patients with every click.

Why practiceedge?

Motivated by Results

Our success is measured by your return on investment. We’ll work to understand your goals, and then craft a tailored campaign to help you achieve them.

Inspired by Innovation

We’re constantly looking for new ways to maximise our impact and accelerate your online success. Our dedicated team use industry-leading techniques and a proven approach.

Driven by Data

At practiceedge, we love data and analytics- numbers don’t lie! We use a combination of our proprietary software plus insightful tools to carefully analyse and strengthen your campaign.

Comprehensive Marketing Approach

We're a one-stop shop when it comes to digital marketing for your physiotherapy clinic. We also offer physiotherapy website design and SEO for physiotherapists, covering all bases depending on your online marketing needs.

Google Ads Physiotherapy

Google Reviews

  • I am so happy I trusted Kylie and Simon at practiceedge with my website. The communication was excellent, the team made sure to explain all the steps that were needed to build a website and were always available to answer my questions. The site looks amazing and I am beyond satisfied with the quality of service. Thanks again team!

    Nicholas Callanan Avatar Nicholas Callanan

    Proffesional, quick service of incredibly high quality. Great working with the team

    Marlon Perera Avatar Marlon Perera
  • One of the best punts of my life. To Simon and his team, they know they're not wasting your time or money, but to someone who hasn't experienced this before it can be daunting. Having taken the leap, I would never go back. Practice Edge make it possible to have reliable and predictable new client bookings and allow us to focus on what we do best - looking after our clients.

    Sam Balson Avatar Sam Balson

    Been with practiceegde for the past 8 years and they have been an integral part of helping me to grow my business

    Andrew Maitland Avatar Andrew Maitland
  • Building a new website that works is a difficult process. Simon, John and Kym at Practice Edge were tremendous. They will guide you through the process in a methodical and easy to understand manner taking your thoughts seriously while making sound recommendations along the way. Don't hesitate to take your web development to PE. Greg Conlan. Northcote Chiropractic Centre

    Greg Conlan Avatar Greg Conlan

    Professional and high quality service. Thanks Practice Edge.

    Andrew Franklin Avatar Andrew Franklin
  • Practice Edge have created a website that has allowed our business to dominate the market. The friendly team were engaging to work with and sensitive to our requirements. Thank you Practice Edge for such a great experience!

    Mark Ireland Avatar Mark Ireland

    I chose practiceedge for web development and SEO, and the result was fantastic. Great communication, stunning website. Highly recommend them!

    Billy Gilhooley Avatar Billy Gilhooley
  • Since joining practicedge our podiatrists' diaries have been transformed. They're now filled with the high value appointment types that are important to our practice. Practicedge are always tweaking our website, adding SEO, blogs, updating content and have clear goals in mind. With their help, I've learnt to analyse their regular reports - I particularly love seeing the high number of conversions. Thank you for all your work this year, we feel like we're in safe hands!

    Liz H Avatar Liz H

    It has been a pleasure being able to redesign and rebuild my website with Practiceedge. Coming up with the vision and the feel of our digital space was for me a daunting experience, however the team made it simple; process driven and an experience that not only met our needs, but in my view has exceeded it. For the first time in years we are starting to make headway into the digital world with clients booking in directly via our website. Very happy with the experience

    Brett Grant Avatar Brett Grant
  • Our physiotherapy clinic has finally found an SEO company we can trust and rely upon. Their service and results are outstanding. Brittany has been particularly good and we really enjoy working with her. I can highly recommend Practiceedge.

    Jodi Hendler Avatar Jodi Hendler

    So pleased with the work from practiceedge, the quality, communication and service is beyond expectation and couldn't be happier with the end product

    Michael Bishop Avatar Michael Bishop
  • Practice Edge are incredibly knowledgeable and efficient. Each team member is committed to providing top quality service and ongoing support and development.

    Brighton Spine & Sports Clinic Avatar Brighton Spine

    Terrific team very efficient and amazing copywriting. Highly recommend them to support and build your website

    Deborah Penglase Avatar Deborah Penglase
  • Practice Edge have been amazing from first contact to the final landing page they developed for me. I came to them after a terrible experience elsewhere and they have been a breath of fresh air. They are honest, transparent and extremely professional. I am so in love with my landing page it is beyond beautiful. I would highly recommend Practice Edge to anyone wanting a reliable, friendly and honest service with excellent communication!

    Angie Zerella Avatar Angie Zerella

    It's been a fantastic experience working with the team at Practiceedge. Everyone is very friendly and professional to deal with. The website they have created for our business is fantastic, and we've really seen our business' presence grow online more and more each month. Couldn't be happier with their service!

    Ryan Gaskett Avatar Ryan Gaskett
  • The team at practice edge made the daunting task of developing a website for my new business a breeze. I am beyond overwhelmed with how professional and personal my website looks. Their guidance on content and timeline were fantastic and made the whole process that much easier. I loved that Kylie was available as a central communication point and kept me accountable for keeping schedule for the final product. I am soon to start an SEO campaign and can't wait to see what clients I attract with their marketing expertise. Would highly, highly recommend, it will be the best investment you will make!

    Hannah Wellick Avatar Hannah Wellick

    I used SEO and web developers in the past who I trusted and unfortunately were not able to get me very far. I have nothing but glowing recommendations for Simon and his team. I have found my practices and the services we can deliver had expanded and I wouldn't of been able to do it without him

    Melbourne St and Fullarton Rd Podiatry Centres Avatar Melbourne St
  • Linda’s work with our Google ads account has made a massive difference to the volume of referrals for our allied health practice. She has clearly put in a lot of work and care, and has also been very good at keeping us involved. Thanks Linda, couldn’t be happier!

    Alina Shushkevich Avatar Alina Shushkevich

    Practice Edge has been exceptional! They catered to my needs, provided insights and advice and delivered everything on time. I am extremely happy of the design of my website, functional and simple :). I recommend practice edge to anyone who are looking to build a website and grow their clinic.

    Johnny Seng Avatar Johnny Seng

Elevate Your Physiotherapy Practice With practiceedge

At practiceedge, we specialise in physiotherapy marketing, including web design, for allied health professionals. While other digital marketers may be able to offer web design, search engine optimisation (SEO), website hosting, and other services aimed at getting you to the top of Google search results, you need to ask yourself: ‘Do they really understand my physiotherapy practice?’ Even if a website has all the key information, it’s that niche knowledge that will set your practice apart online.

Our team has years of experience in working on digital marketing campaigns specifically for physiotherapists, so you can rest assured we know your market and understand your unique needs. To see where we aim to take your business, get in touch with our professional team at practiceedge today.

Physiotherapy Google Ads

Free eBook

90 Day SEO Roadmap

  • This field is for validation purposes and should be left unchanged.

Free eBook

The Ultimate Guide to New Patient Offers

  • This field is for validation purposes and should be left unchanged.

Request a callback

Enter your details below and we’ll give you a call to talk you through our Healthcare Digital Strategy Plan

Hidden

Free eBook

Mastering Medical Marketing in 2024

  • This field is for validation purposes and should be left unchanged.

Free eBook

The Complete Guide To Google My Business

  • This field is for validation purposes and should be left unchanged.

Free eBook

The Anatomy Of A High-Converting New Patient Landing Page

  • This field is for validation purposes and should be left unchanged.

Free eBook

How To Measure Whether Your SEO Is Actually Working

  • This field is for validation purposes and should be left unchanged.