Bacchus Marsh Dental House provide comprehensive dental care for families in the outer Western Suburbs of Melbourne. The clinic’s ethos is dental care for individuals and families; treating all patients with respect, dignity and compassion – so everyone can achieve healthy smiles.
SEO Campaign Highlights
Bacchus Marsh Dental House wanted to create a dental SEO campaign targeting the outer Western Suburbs of Melbourne for dental based keywords and Dental Veneers, Dental Implants and Invisalign.
Firstly our team completed keyword research for each of the keyword themes in their healthcare SEO campaign. After constructing all on-page meta data properties we continued to build the online authority of the website increasing organic ranking positions.
12 months into the SEO campaign we saw the notable improvements:
- We saw a large increase in the local surrounding area for keywords like “dentist SUBURB”, “dental implants SUBURB” and “invisalign SUBURB”
- 12 months over 12 months in the campaign we saw increases of 60% in the total number of users and 60% increase in the total number of new users
- Increasing organic users by 60% compared to the same time in the previous year
- Increasing new organic users by 60% compared to the same time in the previous year
- Maintaining page 1 rankings in Bacchus Marsh and in all nearby suburbs for their speciality treatment pages.
Page 1 “veneers” ranking positions for the surrounding areas
Page 1 “Invisalign” ranking positions for the surrounding areas
Page 1 “dental implants” ranking positions for the surrounding areas
Organic users increased 83% & organic new users increased 90% year over year
