Free Resources

Google reviews can influence how patients see your practice. They may affect trust, first impressions and whether someone feels confident booking an appointment. But healthcare practices need to handle reviews carefully.

Under AHPRA advertising rules, regulated health services must not use testimonials in advertising. In this context, a testimonial can include a review, statement, view or feedback about a service received, especially where it refers to clinical aspects of care such as symptoms, diagnosis, treatment, outcomes or practitioner skill.

That means Google reviews are not just a reputation issue. They can also create AHPRA, privacy and consumer law risk if they are handled the wrong way.

Your checklist for measuring what matters to patients.

A practical guide for healthcare practices that want to improve the patient journey, from first search to long-term care.

How it works, why it adds value, and how to add it to your practice?

They do not always make a conscious decision to stop attending. They get busy. They forget to book a follow-up. Their symptoms settle. Their routine changes. Or they simply do not realise it has been months since their last appointment.

For healthcare practices, this can create a large group of inactive patients who already know the practice, have previously trusted the team, and may still need care.

SMS patient reactivation gives practices a simple way to reconnect with these patients at the right time, using short, timely messages that make it easy to book again.

Create your ideal healthcare practice! Learn our exact 3-step process to attract, engage, and convert more new patients online.

Digital marketing is a tool that every healthcare and medical business can use regardless of their specialisation or niche.

With a targeted approach, you can grow your online presence, reach a wider audience, build your authority, and get more leads. When actioned strategically, the return on investment you can achieve with digital marketing is significant. We know this because we see it with our clients every day!

Boost your bookings with effective new patient incentives!

In this guide, we’ll walk you through the ins and outs of new patient offers. We’ll show you what works and what doesn’t and how these offers can be designed and implemented to effectively engage your potential patients, promote your healthcare practice and send your new patient numbers soaring.

Discover the exact metrics you should be measuring to determine whether your SEO campaign is boosting your business or wasting your marketing budget.

A resource for healthcare practices who want to objectively and accurately assess their current SEO campaign performance in three simple steps.

Here’s what you’ll learn:

• • The top 3 metrics we use to measure SEO success

• • Where to measure those metrics and what you should find during your review

• • What questions to ask your SEO agency to know whether your SEO is delivering results

NEW LANDING PAGE WIREFRAME INCLUDED!

Learn our exact method to secure more new patients online with a landing page that is built to convert.

A resource for healthcare practices who want to optimise their new patient landing page without spending thousands on trial and error.

Here’s what you’ll learn:

• • Why a new patient landing page is one of your key online assets.

• • The elements of a high-converting landing page.

• • Our exact template to streamline the design and development process.