Allied Health

Google Ads for Therapists & Psychologists

Ad campaigns that get new patients

Helping you help others, one click at a time.

Get Started
Contact Us
AHPRA
Google review rating

4.9 based on 
51 reviews

Help Your Patients Find You With Google Ads

While psychology practices of the past may have relied on referrals, modern-day clinics must invest in psychology marketing if they want to become a local leader.

When your patients are considering visiting a psychologist, online research is an important first step. They’ll consider, where are the psychology practices local to me? Do I connect with and trust this psychologist? Should I book with this practice or another?

Here at practiceedge, we understand the importance of having a strong online presence for your psychology practice. One way we can quickly and effectively reach your audience on Google is through Google Ads – Google’s paid advertising platform. As a healthcare marketing agency, we help psychologists and other health professionals stand out online and get new patients, all while remaining professional and AHPRA-compliant.

If you’re looking for a marketing partner to support the growth of your psychology practice, practiceedge is only a phone call away.

Get Started
Google Ads for Therapists

Successful Businesses Start With Successful Google Ads

With 54% of Australians using Google each week to research health concerns, it makes sense to explore Google Ads and utilise all Google Ads for therapists has to offer. After all, Google Ads isn’t just another advertising tool— it’s your direct line to those seeking the support and care you provide as a mental health professional. Unlike one-size-fits-all approaches, we offer Google Ads tailored for psychologists that understand the unique needs of your field, ensuring your message reaches your target audience.

Why Google Ads?

Experience an instant surge of visitors interested in your psychology services thanks to targeted keywords tailored to your practice

Jump to the top of Google search results, establishing your practice as the go-to for quality care in your area

Engage directly with potential patients through high-quality content that speaks to their needs

Gain valuable insights into your practice's performance with your Google Analytics account, allowing you to make informed decisions and maximise your ROI

Rest assured knowing that your online marketing efforts adhere to AHPRA regulations, ensuring trust and confidence among your patients

Watch as your therapy practice grows with new patients and increased revenue

Connect with a dedicated Ads manager in Melbourne, who will provide personalised support and guidance tailored to your practice's unique needs

Benefit from our experience and proven track record in Google Ads and ad campaigns for psychologists

Google Ads Video Resources

Our Google Ads for Therapists & Psychologists Results

#1 Position for Child Psychologist Sydney
December 12, 2025
  • Google Ads, Google Ads Landing Pages, SEO
  • Allied Health, Psychologists

Find out what we did for The Young Mind Clinic

285 ad clicks within month 1!
Mind To Mind Case Study
May 1, 2025
  • Google Ads, Google Ads Landing Pages, Website Design, Website Hosting
  • Allied Health, Psychologists

Find out what we did for Mind To Mind Wellbeing

What our Ads Campaigns Include

Establishing Goals

Establishing Goals

Before designing your ad strategy, we’ll work with you to understand the key goals of your marketing campaign.

Keyword Research

Keyword Research

Armed with an end goal, we’ll complete extensive keyword research to understand how to get you there.

Identifying Your Target Audience

Identifying Your Target Audience

How is your target audience searching for you? We’ll find out through our research.

Budget Planning

Budget Planning

We’re always budget-conscious, ensuring to minimise your ad spend while maximising your return on investment.

Ad Creation

Ad Creation

We build creative and engaging ads that are always AHPRA-appropriate.

Campaign Setup

Campaign Setup

We offer comprehensive campaign set up – from research to launch.

Landing Page Optimisation

Landing Page Optimisation

Your landing page is an important part of your user journey. We’ll make sure it has the right parts and is working effectively.

Monitoring and Optimisation

Monitoring and Optimisation

We constantly monitor and refine your campaign so it performs well and reaches your audience.

Reporting and Analysis

Reporting and Analysis

Our team will communicate with you regularly to report progress.

Your Google Ads for Psychologists Questions Answered

This type of ad campaign uses a bid strategy, allowing advertisers to bid on keywords related to their products or services, creating text or display ads to appear in Google search results. Advertisers pay Google based on clicks or impressions, aiming to drive traffic to their website or generate leads. With custom ad campaigns targeting mental health keywords and finely-tuned ad content, our Google Ads strategy ensures your practice shines bright online. In the end, it’s not just about ad spend— it’s about investing in the visibility and impact of your practice, helping it to grow and you to reach your business goals.
Yes, we can! If your Google Ads campaign isn’t hitting the mark, it’s time for a fresh approach. Our aim is to use our bidding strategy and Google Analytics expertise to revamp your strategy and propel your therapy practice to the top of Google’s search results. We’ll make every dollar in your advertising budget count, ensuring your target audience finds you and books an appointment for the help they want.
Don’t stress about the Google Ads jargon! Whether you want a deep dive into the Google display network or to just learn the essentials, our team can break it down in plain language. Soon enough, terms like ad group, broad match keywords, ad extensions, and negative keywords will be as familiar as those in the latest DSM.
If you ever had a Google Adwords campaign, it’d be known as a Google Ads campaign today. It’s the same platform, just with a fresh identity.
Today, having an online presence is crucial for your therapy practice. Google Ads puts you front and centre with the right keywords for your specific ad campaign, making it easier for new patients to find you. Plus, unlike an SEO strategy, Google Ads delivers immediate results— no waiting around for your practice to jump up the search results.
When you’re aiming to boost brand awareness, drive ad traffic to your landing pages, and expand your patient base, Google Ads is your go-to tool. With measurable KPIs like click-through rates and conversion rates, you’ll have a clear picture of your campaign’s performance every step of the way. It’s all about attracting potential clients and growing your public or private practice, one click at a time.
At practiceedge, we’re all about helping psychologists like you shine online. Our dedicated team understands all the ins and outs of Google searches, therapy ads, and Google Ads specifically for psychologists. We also know just how to grab your audience’s attention and lead them straight to your therapy services— all within your monthly budget! Plus, with our focus on industry guidelines, your practice’s professionalism will always be on display while your unique personality still shines through.
We keep a close eye on your campaign’s performance, tracking everything from click-through rates to ad positions. Our goal is to ensure your ads are not just effective but also cost-efficient, driving more leads and potential patients to your landing page with each click.

Why practiceedge?

Motivated by Results

Motivated by Results

Our success hinges on yours. We're not just here to run ad campaigns— we're here to make sure every dollar you invest brings you closer to your goals. We aim to uncover what drives you, creating a Google Ads campaign tailored to your vision and delivering results you can celebrate.

Inspired by Innovation

Inspired by Innovation

We're all about pushing boundaries and finding fresh ways to make waves! We love to think outside the box and are constantly exploring new strategies to increase your online presence and propel your Google Ads success to new heights.

Driven by Data

Driven by Data

We love data and analytics because they tell us everything we need to know about how your Google Ads campaign is performing. With our cutting-edge tools and good old-fashioned number crunching, we'll look at every detail of your strategy to drive your success forward.

Comprehensive Marketing Approach

Comprehensive Marketing Approach

We're a one-stop shop when it comes to online marketing for your psychology clinic. We also offer psychologist website design and SEO for psychologists, covering all bases depending on your unique needs and goals

Google Reviews

Discover the Power of Google Ads

At practiceedge, we’re dedicated to helping psychologists like you achieve their business goals.

Whether you’ve made use of your Google Ads account in the past or not, we’re on board to help you grow.

With our unwavering focus on meeting your goals, we ensure your ads shine brightly in Google’s search results, reaching potential patients and connecting them to your care. If you’re ready to launch an Ads campaign that is designed for psychology practices, contact our experienced healthcare marketing team today.

Get Started
Contact Us
Scroll to Top
Get Started Call Now