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The Foot Clinic

Allied Health, Podiatrists
Google Ads, Google Ads Landing Pages, SEO, Website Design

The team at practice edge made the daunting task of developing a website for my new business a breeze. I am beyond overwhelmed with how professional and personal my website looks. Their guidance on content and timeline were fantastic and made the whole process that much easier. I loved that Kylie was available as a central communication point and kept me accountable for keeping schedule for the final product. I am soon to start an SEO campaign and can’t wait to see what clients I attract with their marketing expertise. Would highly, highly recommend, it will be the best investment you will make!

Hannah Wellick

Evolve Podiatry

Achieved Top 3 SERP rankings for Perth and local keywords for ‘Podiatrist’ searches.

Find out what we did for The Foot Clinic

The Foot Clinic

Achieved Top 3 SERP rankings for Perth and local keywords for ‘Podiatrist’ searches.

ROAS – 2100% (ROAS = Return On Ad Spend)

Since creating Google Ads Search campaigns targeting high-value clients for a podiatry clinic in Perth, we’ve seen consistent improvements in performance, with year-on-year continued upward trends.

Across the last year we’ve seen a 40% increase in conversions and a 16% decrease in the cost per conversion. Their click-thru-rate averages 13.30%, which is 93% higher than the industry benchmark. Factoring in their Patient Lifetime Value, this clinic boasts a 2,100% ROAS (Return-On-Ad-Spend) – a fantastic result! In the words of the client: you are true experts in your field!

17.4.24 - 17.4.25 (YonY)

Bookings Through Cliniko

36% of all conversions from January through to March were completed bookings through Cliniko.

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Results

The Foot Clinic

Achieved Top 3 SERP rankings for Perth and local keywords for ‘Podiatrist’ searches.

The Foot Clinic

Achieved Top 3 SERP rankings for Perth and local keywords for ‘Podiatrist’ searches.

ROAS – 2100% (ROAS = Return On Ad Spend)

Since creating Google Ads Search campaigns targeting high-value clients for a podiatry clinic in Perth, we’ve seen consistent improvements in performance, with year-on-year continued upward trends.

Bookings Through Cliniko

36% of all conversions from January through to March were completed bookings through Cliniko.

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