The Foot Clinic
Achieved Top 3 SERP rankings for Perth and local keywords for ‘Podiatrist’ searches.
ROAS – 2100% (ROAS = Return On Ad Spend)
Since creating Google Ads Search campaigns targeting high-value clients for a podiatry clinic in Perth, we’ve seen consistent improvements in performance, with year-on-year continued upward trends.
Across the last year we’ve seen a 40% increase in conversions and a 16% decrease in the cost per conversion. Their click-thru-rate averages 13.30%, which is 93% higher than the industry benchmark. Factoring in their Patient Lifetime Value, this clinic boasts a 2,100% ROAS (Return-On-Ad-Spend) – a fantastic result! In the words of the client: you are true experts in your field!
17.4.24 - 17.4.25 (YonY)
Bookings Through Cliniko
36% of all conversions from January through to March were completed bookings through Cliniko.
