Campaign Highlights
- Obtaining top 4 ranking positions for 16 Melbourne based keywords
- Obtaining top 10 ranking positions for non-geotargeted keyword
- Obtaining strong local presence in Melbourne suburbs using our propriety software
- Increasing organic traffic by 66.33%
Hux Concrete Co is a exposed aggregate concrete company offering services to all homes & businesses throughout Melbourne. We developed an online identity for the company first with a website & SEO campaign to market the new online profile.
We created Hux Concrete Co a new website which reinforced their strong industry reputation and helped attract new clients.
SEO Campaign Growth
Firstly our team completed keyword research for each of the keyword themes in their SEO campaign. After constructing all on-page meta data properties we also used our propriety software to create local presence for keywords like “aggregate concrete SUBURB”, “Exposed Aggregate Concrete Driveway SUBURB” & “Exposed Aggregate SUBURB”.
We were also able to create strong presence with keywords in the top 10 for non-geo-targeted keywords. This allowed the exposed for the business for people searching for the generic product term rather than the suburb or region also included in the search term.
From Jan 1, 2021 to May 16, 2022 we’ve seen a 66.33% increase in organic growth compared to the previous time period (Aug 19,2019 – Dec 31, 2020).
Organic Traffic Increased over 66.33% over time
Keyword Rankings
To date, we were able to see the growth of the top 16 Melbourne keywords with all now ranking in the top 4 positions on page 1.
For keywords like “exposed concrete driveways Melbourne” – we started off at ranking position 77 and are now ranking 1st organically and 3rd in the Google Map Pack.
“Exposed Aggregate Melbourne” increased from 87th at the bottom to mid-range of page 8 to now ranking 1st organically and 2nd in the Google Map Pack.
Obtaining top 4 positions for 12 Melbourne based keywords:
Obtaining top 7 positions for 6 non-geo targeted keywords:
