Welcome to practiceedge
For nearly two decades, businesses across industries have trusted us to grow their digital presence from websites and branding to SEO and paid ads. We offer a truly comprehensive service, supporting everyone from healthcare providers and professional services to eCommerce brands and charities.
What sets us apart isn’t just the results we deliver, it’s how we approach our work. We’re a local team that genuinely cares about the people and businesses we support. With practiceedge, you get more than smart digital strategies. You get a marketing partner who listens, collaborates, and helps you showcase what makes your business unique.
Proudly based in Diamond Creek, Melbourne, we work with clients across Australia, Asia, Europe, and North America.
Meet Simon Mauger
Our founder, Simon Mauger, spent over 15 years running his own business- a chiropractic practice in Melbourne’s northern suburbs. Like many business owners at the time, he relied on word-of-mouth and referrals to grow. But as digital began reshaping how people searched, connected, and made decisions, Simon saw an opportunity.
In 2009, Simon stepped away from clinical work to launch practiceedge, a digital marketing agency that focused on results.
What began as a one-person operation is now a team of 27+ specialists delivering tailored digital strategies for businesses across Australia and beyond. While the tools have evolved, our purpose remains the same: to help good businesses grow through clear strategy, strong connection, and marketing that reflects who they truly are.
The practiceedge approach
Technology-assisted, human-led
We use AI, automation, and data to enhance performance, but it’s human insight, strategy, and experience that drive every decision.
Built for the full customer journey
Our campaigns are designed to support your audience at every stage, from first impression to lasting loyalty.
Ethical and transparent marketing
We believe in clear communication and marketing that earns trust. No gimmicks, no shortcuts , just strategies you can stand behind.
Connection over pressure
We don’t do hard-sell tactics or hollow metrics. We focus on building genuine relationships between you and the people you serve.
Meet the team
Simon
Carolyn
John
Linda
Cam
Matt
Andrea
Jarryd
Jonathan
Neethu
Kylie
Disura
Glen
Ash
Yash
Anna
Anne
Abi
Queeny
Rehan
Bec
Join our team
We believe great work happens when people love what they do.
Work with practiceedge
At practiceedge, we take the time to understand your goals, your industry, and what makes your business different. Then we build a strategy to match. One that’s clear, considered, and built to last.
If you’re looking for a digital partner who values honest advice, strong relationships, and doing things properly, let’s have a conversation.