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What is Retargeting and How Does it Work?

Retargeting How Does It Work

Has this ever happened to you?

Let’s say you need a new television. You start your online research with a Google search, looking at different options online. You compare different televisions from the department stores and decide that it would be easier to go in-store and look at the screens instead.

The following morning, you scroll through Facebook and it seems like the televisions are appearing everywhere. Later on, you’re browsing on the internet and there it is again! Don’t be alarmed. Your phone is not spying on you! You’re simply being targeted by a clever retargeting campaign.

It is possible to create a retargeting campaign for your business. An extra prompt could be all your customer needs to finally purchase with your company, book an appointment, or pick up the phone to call you.

Hear from our Marketing and SEO Specialist, Matt, as he explains how retargeting works.

Ready to start a digital campaign for your business? Contact us today to learn more about our targeted marketing strategies. For more helpful tips, follow practiceedge on Facebook or visit our Vimeo channel.

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If you’re ready to launch or accelerate your marketing strategy, get more new patients, and grow your allied healthcare business, we invite you to book a complimentary strategy session with our team. During this no-obligation session, we’ll cover:

Business Goals

What do you offer and where do you want to be in 12 months? Let’s explore what makes your business unique.

Business Goals

What do you offer and where do you want to be in 12 months? Let’s explore what makes your business unique.

Competitor Insights

How does your online presence compare against your direct competitors? We’ll analyse this with our proprietary software.

Competitor Insights

How does your online presence compare against your direct competitors? We’ll analyse this with our proprietary software.

Growth Opportunities

We’ll identify areas of improvement that will positively impact your business growth.

Growth Opportunities

We’ll identify areas of improvement that will positively impact your business growth.

Marketing Recommendations

Based on your unique needs, we’ll suggest a plan of action and outline expected timelines and costs.

Marketing Recommendations

Based on your unique needs, we’ll suggest a plan of action and outline expected timelines and costs.

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