SEO Inclusions
What's Included?
There’s no denying that new clients are the lifeblood of any business. But before any new clients can make an enquiry, they must be able to find you first!
Search engine optimisation is the process of optimising your website to increase Google rankings, increase your website traffic, and ultimately generate conversions.
Here’s What You Can Look Forward To…
Custom SEO Strategy
Tailored ongoing SEO plan based on your business needs and goals
Website Audit
Full audit of your website content, structure and usability to optimise for SEO
Keyword Research
Identification of the most relevant and successful keywords to target for best ROI
On-Page Optimisation
On-page optimisation of your website including meta titles & descriptions, headings, images and interlinking
Content Strategy & Production
Content analysis and creation to boost your online authority and relevance
Competitor Analysis
Analysis of your competitor’s marketing to identify new strategies and opportunities
Authority Building
Identifying and building a strong backlink profile to increase the trust and authority of your website
Tech Audits & Optimisation
Regular audits of your website to identify and addresstechnical SEO issues andincrease performance
GMB Optimisation
Optimisation and management of your Google My Business profile to increase local presence
Conversion Tracking
Tracking and monitoring of conversion points across your website to ensure ROI
Custom Reporting
Custom monthly reporting on the performance of your campaign from a dedicated campaign manager
Your 6-Month SEO Roadmap
EXCELLENT
Based on 56 reviews
Posted on Google![]()
Newcastle Health Enterprise04/08/2026Trustindex verifies that the original source of the review is Google.
We recently worked with Practice Edge to create our new website for Enterprise Facial Plastics, and we couldn't be happier with the result. From the beginning, the entire process was smooth, organised and stress free. The team was incredibly responsive, taking the time to understand exactly what we wanted and making any requested changes quickly and without fuss. Their communication throughout the project was excellent, and we always felt supported. The finished website is exactly what we had envisioned -professional, modern and beautifully reflects our brand. It's clear that the team genuinely cares about delivering a high quality product and ensuring their clients are happy with the end result.Posted on Google![]()
Michael and Louisa S17/07/2026Trustindex verifies that the original source of the review is Google.
My physiotherapy business, Better Movement Collective, has recently been working with Practice Edge to develop our new website and improve our SEO. As a brand-new clinic, building a strong online presence is no small task. While it’s still too early to comment on the long-term SEO results, I can confidently say that the communication, honesty and professionalism from the team have been outstanding. From our very first meeting, Simon was fantastic. Rather than trying to sell us a package, he took the time to conduct a thorough market analysis of our current position, assess our competitors, and identify where he believed we had the greatest opportunities to grow. That approach immediately built my trust and confidence in both Simon and the Practice Edge team. Our new website looks incredible, (thank you Tamara and team) and we’re genuinely excited to share it with our patients and the wider community. Based on our experience so far, I would highly recommend Practice Edge to any healthcare business looking for a marketing partner. They’re a locally owned company that truly understands the value of clear communication, transparency and honesty.Posted on Google![]()
Elgar Vet Admin17/05/2026Trustindex verifies that the original source of the review is Google.
Our new website is simply brilliant, very professional team who worked on it, incredibly helpful. Would highly recommend.Posted on Google![]()
Lachlan Anthony18/04/2026Trustindex verifies that the original source of the review is Google.
We’ve had a great experience with Practice Edge and we value our ongoing partnership with them for our psychology practice. Linda is knowledgeable and skilled but also able to help us breakdown and understand the google marketing strategy so that we can contribute on our end too. She’s a great communicator and generous with her time. Highly recommend their services.Posted on Google![]()
Alina Shushkevich13/04/2026Trustindex verifies that the original source of the review is Google.
I have been working with Linda on Google Ads for many years. After using another service the turn around was dramatic. We were spending much less money on Ads and brining in more clients. Apart from her technical knowledge and expertise Linda has always been warm, understanding, responsive and generally a pleasure to work with. Thanks so much :)Posted on Google![]()
Heal & Thrive22/03/2026Trustindex verifies that the original source of the review is Google.
I could not be happier with the work Practice Edge have done in rebuilding, expanding, tidying up and optimising my website. Not to mention providing a thorough, clear handover with the next steps explained. It's not just the end result that I was happy with, it was the whole process. Right from the start communication was excellent, they did thorough research to understand my business and my market. I barely had to provide much input or put in much work on my end, which is exactly what you want when you assign a project to someone. I just let them do their thing. Thank you so, so very much!Posted on Google![]()
Adrian Maher12/12/2025Trustindex verifies that the original source of the review is Google.
I had a website made by practice edge as a sole trader medical specialist. Kylie & Simon were easy to deal with, professional and prompt. They helped my vision become a beautiful site and helped creatively so much. Inbuilt functionality with other providers like hotdoc and doctify has worked seemlessly.Posted on Google![]()
Kelly Mann12/11/2025Trustindex verifies that the original source of the review is Google.
The team at Practice Edge are fantastic, in particular Jarryd. When we started the business website was running poorly and in need of care. The guys jumped in, fixed issues and now the website is performing really well! Jarryd has been the man on the SEO - his attention to detail, communication skills and ease at which he is to work with is incredible. Plus he is excellent at what he does! I highly recommend the team and Jarryd’s SEO skills!Posted on Google![]()
Bethany Moutray06/11/2025Trustindex verifies that the original source of the review is Google.
It’s still early days working with this SEO company for my Podiatry Clinic, but so far I’m really impressed. The team has been excellent with communication and very transparent about their process and progress. A special mention to Neethu, my SEO specialist — she’s been fantastic to work with, always responsive, knowledgeable, and clear in her explanations. I feel confident I'm in good hands and excited to see how things develop!Verified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more
Month 01
Campaign setup, research and on-page optimisation
Research
- Keyword research
- Competitor analysis
- Content review
- Website audit and updates
On-Page Optimisation
- Meta tiles and descriptions
- Heading optimisation
- Image optimisation
- Internal linking
- Image optimisation
Setup
- Google My Business
- Website traffic and conversion tracking
- Rankings tracking
Reporting
- Custom reporting and communication from your SEO campaign manager
Month 02
Link audit/building, content expansion and local SEO optimisation
Campaign Performance Monitoring
- Ranking position
- Organic traffic
- Conversion goal performance
Content Creation
- Creation of additional keyword page content by our copywriters
Link Building
- Current backlink audit
- Citation building
Reporting
- Custom reporting and communication from your SEO campaign manager
Local SEO
- Setup of pelocal pages
- GMB profile optimisation
- GMB review strategy
- GMB posts
Month 03
Conversion review, content creation and ongoing link building
Campaign Performance Monitoring
- Ranking position
- Organic traffic
- Conversion goal performance
Link Building
- Association, membership and supplier links
- Social Media links
- Link toxicity checks
CRO Review
- Review Call to Actions
- Review offers and lead generation strategies
- Review conversion tracking
Content Creation
- Creation of blog content to support SEO keywords
Google My Business
- GMB posting
Reporting
- Custom reporting and communication from your SEO campaign manager
Month 04
Tech audit, ongoing link building, competitor analysis and content posting
Campaign Performance Monitoring
- Ranking position
- Organic traffic
- Conversion goal performance
Google My Business
- GMB posting
Technical SEO Audit
- Review of website technical SEO factors
- Fix any identified technical SEO issues
Link Building
- Competitor backlink analysis
- Identification of link opportunities
- Link Building
Content
- Publish blog content to the website to boost relevance and authority
- SEO optimisation of blog post to support keyword themes
Month 05
Ongoing link building, competitor analysis and content posting
Campaign Performance Monitoring
- Ranking position
- Organic traffic
- Conversion goal performance
Link Building
- Competitor backlink analysis
- Identification of link opportunities
- Link Building
Content
- Publish blog content to the website to boost relevance and authority
- SEO optimisation of blog post to support keyword themes
Reporting
- Custom reporting and communication from your SEO campaign manager
Google My Business
- GMB posting
Month 06
Tech audit, link audit and website performance optimisation
Campaign Performance Monitoring
- Ranking position
- Organic traffic
- Conversion goal performance
Link Audit
- Audit of backlink strategy and current links and updates where necessary
Content
- Publish blog content to the website to boost relevance and authority
- SEO optimisation of blog post to support keyword themes
Website Performance
- Review of website speed and performance
- Speed and performance enhancement tasks as identified
Google My Business
- GMB posting
Reporting
- Custom reporting and communication from your SEO campaign manager
Technical SEO Audit
- Review of website technical SEO factors
- Fix any identified technical SEO issues
Blog
-
Simon Mauger
Are AI summaries pushing your practice down the page, or out of search results entirely? It’s a question many healthcare
-
Simon Mauger
- Marketing, SEO
Being outranked by a local practice can be frustrating, particularly when your clinic provides excellent care and strong patient outcomes.
Ready to launch?
Discover What’s Possible!
More than ever, the ability for your practice to consistently generate new clients is pivotal to your success.
As a healthcare business owner, this responsibility falls squarely on your shoulders.
Let’s unpack your marketing goals and discuss how we can help boost your online presence and create a new client strategy that consistently fills your books!