Digital Marketing for Doctors
Results-driven digital marketing for GPs and doctors – helping you reach and retain more patients online, more often.
The Complexities Of Online Marketing for Doctors & GPs
As a doctor or GP, growing your clinic is like walking on a tightrope. In some ways, your practice runs the same way any other business does – you need to expand your customer base, generate leads, and market yourself for success. However, your industry comes wrought with an assortment of other challenges.
How do you establish yourself as the go-to provider in your local area? How do you make yourself stand out from your competitors? How can you launch successful marketing campaigns that abide by all the intricate guidelines surrounding healthcare marketing? GPs and doctors shouldn’t have to juggle all these problems when their focus should be on delivering the best quality of care possible. So… what is the solution?
Give Your Practice The Online Edge With Strategised Digital Marketing
Any GP or doctor will have the same goals in mind, as well as the same challenges. You need to find a way to generate new patients, extend your local outreach, and convert first-time visitors into long-term, ongoing clients. All of this is going to help you grow your clinic and offer optimal care to the highest number of patients possible.
In today’s modern marketing world, having a strong digital presence is crucial. It is currently harder than ever to establish yourself as an authority in your industry when all your competitors are just a click away. A strong digital marketing campaign can provide the results you’ve been looking for, and position you as the caring and professional authority in your area for all potential patients.
As a GP or medical clinic, your needs and challenges are completely unique. Attracting new patients and building trust takes practiced experience that the average marketing team can’t offer. With so many digital marketing services available these days, one question remains – how can you find the right provider?
How Your GP Practice Can Stand Out Amongst the Crowd
At practiceedge, we have over 10 years of experience working with GPs, medical clinics, and other medical professionals. We understand how to highlight your core services and expertise in a way that connects with your target audience and provides a cohesive online experience. Solely focusing on the healthcare industry, we’ve honed our knowledge and skills to drive your audience to your page, provide the information they’re looking for, and make the pre-appointment process as seamless as possible. While you provide top-quality care to your patients; we provide the top-quality marketing that will increase your patient numbers even further.
Case Studies
Results We’ve Generated for GPs and Doctors
Let Us Do the Analysing For You
Ready to learn where your General Practice could be?
We know you’re run off your feet with your everyday workload without having to add anything to it. While the medical industry is always on the go, the 2020s have really shown us that there really aren’t enough hours in a day. We’ll take over what we can and do the analysing this time!
From the comfort of your own home or clinic, we can offer a full consultation about the current marketing practices of your GP practice or medical clinic and a further discussion about what our services could be offering you. Before we commit to you, or you commit to us, we perform a series of checks and analyses to ensure we can deliver what we promise. Reach out today to talk to an expert about what you want to achieve for your practice, and you may hang up with a clear plan for how to get there.
What Do We Do?
Our GP and Doctor Marketing Services
Engaging your audience visually is an important part of your campaign as a whole. As a key piece of the puzzle, the way your website is set out and displayed makes a significant impact on your target audience. The optimal flow from page to page and overall ease of use can make all the difference, and our web design team knows just what to implement and where.
Complying with AHPRA policies and ensuring professionalism at all times, our SEO experts understand the specific needs of your campaign. While you tend to your current patients, our SEO team works hard behind the scenes to get you to the top of the page, helping you to grow your practice and your revenue.
Running a successful campaign today often includes using Google Ads. Whenever you search for something, you’re likely to go to the first link— that’s where we aim to position your GP or medical clinic. Your position will capture your target audience’s attention and entice them to click on your link, increasing their likelihood of booking with you.
The Edge – A Comprehensive Marketing Package for GPs and Doctors
If you’re looking to invest into digital marketing to see your online presence skyrocket, then The Edge may be the marketing package for you. The Edge is a comprehensive, integrative online strategy exclusively for healthcare companies that aims to generate consistent new referrals, deliver you more traffic, and reignite your online ROI. When acquiring new patients is proving more difficult than you’d like, all is not lost— The Edge attracts, engages, and converts, giving your practice the results you desire and deserve.
What Do We Do?
Our GP and Doctor Marketing Services
Web Design for Doctors & General Practitioners
Engaging your audience visually is an important part of your campaign as a whole. As a key piece of the puzzle, the way your website is set out and displayed makes a significant impact on your target audience. The optimal flow from page to page and overall ease of use can make all the difference, and our web design team knows just what to implement and where.
SEO for Doctors & GPs
Complying with AHPRA policies and ensuring professionalism at all times, our SEO experts understand the specific needs of your campaign. While you tend to your current patients, our SEO team works hard behind the scenes to get you to the top of the page, helping you to grow your practice and your revenue.
Google Ads for General Practitioners & Doctors
Running a successful campaign today often includes using Google Ads. Whenever you search for something, you’re likely to go to the first link— that’s where we aim to position your GP or medical clinic. Your position will capture your target audience’s attention and entice them to click on your link, increasing their likelihood of booking with you.
The Edge – A Comprehensive Marketing Package for GPs and Doctors
If you’re looking to invest into digital marketing to see your online presence skyrocket, then The Edge may be the marketing package for you. The Edge is a comprehensive, integrative online strategy exclusively for healthcare companies that aims to generate consistent new referrals, deliver you more traffic, and reignite your online ROI. When acquiring new patients is proving more difficult than you’d like, all is not lost— The Edge attracts, engages, and converts, giving your practice the results you desire and deserve.
Why Choose practiceedge as Your Digital Marketing Partner?
A decade of industry experience and knowledge behind all our services to get you the results you want to see.
A local Melbourne based team, available and accessible whenever you need our help.
Proven results with clients over our many years in the field, giving you confidence that working with us will be a worthwhile investment.
A commitment to great customer experiences, ensuring that all our clients receive services tailored to the unique needs of their clinic.
Our passion for seeing healthcare workers expand their business and have the opportunity to help as many patients as possible.
Total compliance with all AHPRA and Google guidelines to ensure your online presence remains professional.
A decade of industry experience and knowledge behind all our services to get you the results you want to see.
A local Melbourne based team, available and accessible whenever you need our help.
Proven results with clients over our many years in the field, giving you confidence that working with us will be a worthwhile investment.
A commitment to great customer experiences, ensuring that all our clients receive services tailored to the unique needs of their clinic.
Our passion for seeing healthcare workers expand their business and have the opportunity to help as many patients as possible.
Total compliance with all AHPRA and Google guidelines to ensure your online presence remains professional.
Dedicated to Achieving High-Impact Marketing Results for Doctors & GPs
With over 10 years of experience working on digital marketing campaigns for GPs and doctors, we’re well-versed in all the tools of the trade. As we reserve our services for healthcare practices, you know you’ll be getting the speciality marketing your GP or doctor deserves with practiceedge. Using our vast knowledge and passion, we engage with your audience to build that trusted connection they’ve been looking for, increasing your patient numbers and referrals.
Free Checklist
Proven Strategies To Generate New Patients
Our ‘online marketing checklist for GPs & Medical Clinics’ will help you to navigate the online world and set your practice up for digital success. The free, 31-point checklist is an excellent introduction for new and established GPs & Medical Clinics who are ready to experience the power of digital marketing.
Hear From Our Healthcare Marketing Clients
Ready to Increase Your GP and Patient Numbers?
Let’s achieve the results your practice and your patients deserve.
While your practice provides knowledgeable and compassionate care, you want the world to know about it. At practiceedge, we work with you to achieve that goal, engaging your target audience and expanding your patients’ knowledge of your services and offerings. For further information, book a call with our friendly and experienced team today.
