Dr Hugo Fernandes is a Melbourne-based Gynecologist and Fertility Specialist helping couples and singles achieve their family goals.
Our in-house design team created an online concept which reflects Dr Fernandes professional yet friendly and approachable personality, whilst emphasising his ability and reputation as an expert in his field.
It was very important to Dr Fernandes that his personality and approach to women’s health issues shine through to potential patients. To personalise the site, we incorporated custom images and authority videos, and through these Dr Fernandes is revealed as a knowledgeable, caring, and honest specialist.
It was also important that the website convey the clinic environment. We incorporated soft hues of purple, pink and blue throughout the site which reflect the calm, tender, kind, and empathetic atmosphere of Dr Fernandes’ clinic.
As always user experience is foremost in our mind when creating websites for doctors, and this site provides for easy user navigation whether it be via mobile, tablet, pc or laptop.
Campaign Highlights
- Authority Video Production
- Mobile accessibility and usability
- Speed Optimisation
- Custom Visual Identity Creation
- Custom WordPress Website
- Quality Assurance