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The Importance Of Authority Video For Businesses

July 29, 2021
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We’ve had a great experience with Practice Edge and we value our ongoing partnership with them for our psychology practice. Linda is knowledgeable and skilled but also able to help us breakdown and understand the google marketing strategy so that we can contribute on our end too. She’s a great communicator and generous with her time. Highly recommend their services.

Lachlan Anthony

Everyday Psychology

Video drives a 157% increase in organic traffic from search engine results!

It also outperforms text content on social media, leading to higher conversion rates across platforms.

There is no denying that video is one of the best ways to communicate your brand’s message. But how do you ensure that the video you distribute is professional and engaging?

A professional videographer can help you create authority videos that you and your clients will love. The process is easy and more affordable than you think. In this video, our Director, Simon, shares how authority video can benefit your business.

Have another question or ready to start your authority video project? Contact us today! For more helpful tips, follow practiceedge on Facebook or visit our Vimeo channel.

Simon Mauger

Simon Mauger is the Director and founder of practiceedge, a digital marketing agency specialising in healthcare marketing. With over 15 years of experience as a chiropractor, Simon brings a deep understanding of the unique needs of healthcare businesses. In 2009, he transitioned into digital marketing, recognising the transformative potential of SEO and online strategies in patient growth. Simon’s passion for innovation has propelled practiceedge to work with over 130 clients across Australia, the US, and the UK. He leads a team of 27 specialists, committed to ethical and strategic growth for healthcare providers. Simon is also actively involved in his local community as a Committee Member of the Diamond Creek Traders Association.